The Mission

Grow a personal care line and launch new products using our Business Consulting for Amazon services.

 
 
 

The Situation

Our client, a personal care company, was seeing some success on the Amazon marketplace via Seller Central but mostly with sales of one item. They were looking to roll out a product line that wasn’t currently available on Amazon and needed help doing it. We realized the lack of a proper advertising setup was inhibiting their optimal campaign performance. Thankfully, we’re just the team to establish and optimize their advertising efforts with maximum return on spend possible.

 
 

What We Did

 

  • Reviewed product listings and provided recommendations for improvement.

  • Assessed the campaign performance to ensure an efficient setup.

  • Increased brand visibility through Store Page creation, as well as targeted Sponsored Brand and Sponsored Product ads to reach a larger audience, increase product visibility, and generate more revenue.

 
 
 

OUR RESULTS

Over the course of 5 months, we saw:

  • Greater impressions with an average monthly increase of 26.22%

  • Greater clicks with an average monthly increase of 26.84%

  • Average monthly sales increase of 22.30%

  • True ACoS only increased by 3.30% in total with Ad Sales, in particular, increasing 253.62% in total